Fan Accounts: The New Music Partners

During my internship at BMG, I developed my final project. A case on fan engagement and the value of using fan accounts to amplify digital community efforts for a successful campaign. With an in depth audience research and creative proposal, I put together an a project that would resonate for the future artists of the BMG roster.

Check it out!

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GLOBAL MARKETING CAMPAIGNS

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DON’T WORRY DARLING. OR MAYBE DO?ACTUALLY, IT DOESN’T MATTER